We were asked by the De La Warr Pavillion, Bexhill to design and produce the promotional material for their imminent exhibition featuring the work of conceptual artist Cerith Wyn Evans. We were challenged to produce something that was both informative and had something of a keepsake feel about it.
We chose to foil print the artists name in negative space onto a two ply textured brown card the same dimensions of Apple’s iconic Ipad device.
The foil was slightly raised from the rough card and has an opaque but subtle reflective quality.The two ply card has a white smooth rear which was perfect for the level of detail required due to the amount of copy.
We also produced a fold out leaflet for external promotional use.